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benzinga Corporate Catalyst Impact 65/100 ● positive

Bitcoin's iPhone Ratio Crashed 99.99% Since 2011: Here's How Much 1 iPhone Cost Back Then

Sep 12, 2026, 4:00 PM UTC · Primary ticker $AAPL

Apple announced new iPhone models, including its first foldable, the iPhone Duo, and the iPhone 18 Pro/Max. This filing highlights product innovation and potential revenue streams for Apple, while also showcasing the long-term appreciation of Bitcoin relative to iPhone purchasing power.

Apple's announcement of new iPhone models, particularly the foldable iPhone Duo, signals continued innovation and a potential new product cycle for the tech giant. This could positively impact Apple's stock through increased sales and market share. The filing also uses the 'Bitcoin-iPhone ratio' to illustrate Bitcoin's significant appreciation over the past decade, showing that one Bitcoin can now purchase far more iPhones than in previous years. This serves as a long-term bullish indicator for Bitcoin, highlighting its store-of-value potential. While Coinbase and Gemini are mentioned for their reactions to the new iPhone, their direct market impact from this specific filing is minimal, primarily serving as anecdotal evidence of crypto industry engagement.

$AAPL positive New product launches
$BTC positive Demonstrates long-term appreciation
$COIN neutral Marketing mention of new iPhone
Source: benzinga
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Not financial advice. AI-generated analysis for informational purposes only.